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Primer 101: From Moisturizing Lotions to Long-Lasting Makeup Bases

When it comes to creating a flawless makeup look, using the right makeup base. This essential product serves as the foundation for your foundation, allowing makeup to apply evenly and increasing wear time.

There are many types of primers available today, from moisturizing makeup lotions to lightweight formulas, and even long lasting makeup lotions. Choosing the right type of makeup lotion depends on your skin type, makeup needs, and the look you're trying to achieve.

What is Primer?

Primers are designed to enhance the performance and longevity of your makeup. They smooth out the skin, fill in pores, and create an even surface.

Depending on the formulation, primers can also enhance your skin’s condition. For example, a moisturizing makeup lotion is ideal for dry skin, while a water based primer works well for oily skin. If you're looking for staying power, a primer that locks in your look is the best choice.

Types of Primers and Their Benefits

Let’s break down the main types of primers:

Hydrating Primer

When your skin needs an extra boost of hydration, a moisturizing makeup lotion is your best friend.

Benefits:

Hydrates and smooths the skin

Gives a radiant glow

Nourishes the skin over time

Best For: Dehydrated complexions

Barrier Primer

When your skin needs protection from cosmetics, choose an isolating makeup lotion.

Benefits:

Prevents foundation from clogging pores

Soothes and calms the skin

Improves tolerance to long-wear products

Recommended For: People who wear heavy makeup

3. Water Based Primer

If your skin tends to get oily throughout the day, a water based primer is the way to go.

Benefits:

Controls excess oil

Keeps foundation matte

Non-greasy formula

Best For: Hot and humid climates

Extended Wear Primer

For events, photoshoots, or long workdays, turn to a long lasting makeup lotion.

Benefits:

Locks in foundation for all-day wear

Withstands sweat and humidity

Perfect under heavy makeup

Best For: Anyone who needs makeup to last

Maximizing Your Primer’s Effectiveness

Applying your primer the right way can blush and pink make a big difference. Follow these steps:

Always apply primer on a fresh face

Don't overdo it

Blend it out evenly

Wait before applying foundation

Make sure your skincare has dried before applying primer.

Primer Do’s and Don’ts

Using the wrong type for your skin

Applying too much product

Using clashing ingredients

Forgetting to moisturize first

Avoid these pitfalls to get the best out of your primer.

How to Choose the Right Primer

Consider these when picking a primer:

Dry, oily, combination, sensitive|Hydration, oil control, protection

Climate

What you want your makeup to look like

Full glam or everyday

If your foundation is water-based, your primer should be too.

Start Every Look with the Right Primer

No matter your skin type or makeup style, using the right primer can be a game-changer.

From moisturizing makeup lotion that quench dry skin to lightweight, oil-free options for oily skin, and long lasting makeup lotion for marathon days, there’s a primer for everyone.

Customize your routine—and your skin (and makeup) will thank you.

Now you’re ready to prime and shine!

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